It is understood that the focus of the new policy change has been to encourage all types of cross-border e-commerce from the past to be a B2B model cross-border e-commerce that encourages cross-border export e-commerce and promotes the real economy; and restricts cross-border import of B2C. Mode, that is, bonded consumer goods, cross-border import of e-commerce.

The above-mentioned executives said that the VAT adjustment plan will be directly reflected in the price of Haitao's commodities. “The specific performance is that if the gross profit remains unchanged, some products should be raised by 15%; if the gross profit margin remains unchanged, then To increase by 18% to 20%." According to him, some of the commodities that need to pay consumption tax, such as watches or perfumes, are high-end consumer goods. If the gross profit margin remains unchanged, the price will increase by 89%.

In the view of the executive, the feasibility of the new tax system has yet to be further considered. Li Wei, director of the market, said to Sina Technology that after the implementation of the policy, the impact on the prices of maternal and child products and beauty products will be more obvious, but the specific situation needs to be seen after the official introduction.